Homewatch CareGivers Production Shoots

I worked with outside agencies on creative production shoots for Homewatch CareGivers. During pre-production, I collaborated with marketing and operations to help select talent and locations, order props and wardrobe, and review concepts, scripts, and shotlists. During production, I monitored what was being captured for continuity and brand standards, supported actor direction, identified opportunities to incorporate branding naturally into shots, and kept the team on schedule to ensure the full shot list was covered.

Friendship Series & Testimonial Shoot

Creative Lead: Hailey Collins, Operations Lead: Nicole Brackett, Marketing Lead: Cassidy Serling, Agency: Oneupweb

Deliverables

• 3 friendship series CTV commercials, with 30 sec & 15 sec cutdowns

• 5 testimonial videos (1 veteran focused)

• Veteran services reel

• General services reel

• Accompanying photography

Homewatch Connect Photoshoot

Creative Lead & Lead Photo Editor: Hailey Collins, Operations Lead: Nicole Brackett & Lejandro De Ramos, Marketing Lead: Miklaela O' Brien, Agency: Creative Compound, Photographer: Jeff Markowitz

Deliverables

• Photo library showing Homewach Connect device incorporated into Homewatch CareGivers Services for new website.

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